WEB DESIGN, ART DIRECTION, PAID SOCIAL/CRM DESIGN ︱  MORE INFO ⓘ

VIEW THE FULL EXPERIENCE AT 

RYTHMDRINKS.COM

Ryan McDermott is a multidisciplinary graphic designer and artist based IN NEW YORK CITY, WHOSE work spans web DESIGN, digital DESIGN, brand design, ART DIRECTION, VISUAL IDENTITY, PRINT DESIGN and More.

​Educated at the Fashion Institute of Technology in NYC, HE'S been working in the design field for over 10 years.​

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Rythm is a cannabis-infused beverage brand blending wellness, creativity, and music culture. While working with Sender Agency as a designer, I collaborated with the team to conceptualize and design the Rythm website, as well as create CRM email campaigns to support the brand’s digital launch and ongoing marketing efforts.

The goal was to create an online experience that felt immersive and elevated — a space that mirrored Rythm’s focus on balance, relaxation, and sensory design.

The final site features fluid motion, dynamic layouts, and a refined visual system that brings the brand’s identity to life across every page. The CRM campaigns extended this atmosphere into email, pairing striking visuals with clean typography and tone to build a cohesive and engaging digital presence.

View the full experience at rythmdrinks.com

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